SEO Archives - The Social Media Hat https://www.thesocialmediahat.com/blog/tag/seo/ Always On Top Of Social Tue, 04 Jul 2023 21:13:28 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.3 https://i0.wp.com/www.thesocialmediahat.com/wp-content/uploads/2019/04/cropped-TheSocialMediaHat-logo-white.png?fit=32%2C32&ssl=1 SEO Archives - The Social Media Hat https://www.thesocialmediahat.com/blog/tag/seo/ 32 32 161308863 How to Improve Your Rankings Without Link Building https://www.thesocialmediahat.com/blog/how-to-improve-your-rankings-without-link-building/ Sun, 09 Jun 2019 12:00:00 +0000 Are you sick of your competitors outranking your content? How would you like to outrank them without even running a link building campaign? Here's how.

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]]> 4850 SEO in 2018: 7 Updates You Need to Know https://www.thesocialmediahat.com/blog/seo-in-2018-7-updates-you-need-to-know/ Mon, 30 Apr 2018 17:00:00 +0000 This post will give you help you discover the seven most important SEO updates that you need to know in 2018.

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]]> 4587 SBI! for WordPress and Yoast SEO Are Essential Plugins for Blogging https://www.thesocialmediahat.com/blog/sbi-for-wordpress-and-yoast-seo-are-essential-plugins-for-blogging/ Sat, 24 Oct 2015 19:00:00 +0000 If you're creating an Online Business and depending on search engines to drive traffic to your content, understanding what your audience is searching for, and making sure that the content you create is aligned with that specific need is paramount.

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]]> 3291 What Do You Want To Know About Blogging? https://www.thesocialmediahat.com/blog/what-do-you-want-to-know-about-blogging/ Mon, 27 Apr 2015 03:51:12 +0000 Mike Allton and Jeff Sieh are creating an online course designed to help bloggers become better bloggers, but they want to hear from you. What do you want to know?

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]]> 3180 6 Reasons Why You Can’t Afford to Stop Monitoring Rankings https://www.thesocialmediahat.com/blog/6-reasons-why-you-can-t-afford-to-stop-monitoring-rankings/ Tue, 30 Dec 2014 21:00:00 +0000 Rankings have always been the top measure of SEO success. They were what every new and seasoned practitioner alike strove for. Here's why that's still relevant today.

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]]> 3112 Why My Content Strategy Needed to Change, and Yours May Too https://www.thesocialmediahat.com/blog/why-my-content-strategy-needed-to-change-and-yours-may-too/ Mon, 20 Oct 2014 21:00:00 +0000 Perhaps many businesses would be satisfied with 100,000 readers a month, reliable lead generation and consistently solid SEO.

Wishpond isn't like many businesses.

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]]> 3100 The 2nd Annual Virtual Bloggers Conference Sessions https://www.thesocialmediahat.com/blog/the-2nd-annual-virtual-bloggers-conference-sessions/ Mon, 30 Jun 2014 19:30:00 +0000 Throughout the weekend of June 27th – 29th, an amazing collection of expert speakers and panelists came together to share their knowledge and wit and wisdom with all of us bloggers. In this, the second annual Virtual Bloggers Conference, Chef Dennis Littley once again assembled an incredible series of sessions, ranging in topics from Google+ …

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]]> 3004 The 2nd Annual Virtual Bloggers Conference on Google+ https://www.thesocialmediahat.com/blog/the-2nd-annual-virtual-bloggers-conference-on-google/ Fri, 20 Jun 2014 19:00:00 +0000 11 Incredible Sessions. 23 Amazing Speakers. This year's Virtual Blogging Conference is packed with sessions ranging from Branding to HOAs to Podcasting and more, all free. Check it out.

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]]> 2979 Why Linkbait Is Not The Evil Viper You Think It Is (And How To Use It To Gain Traffic) https://www.thesocialmediahat.com/blog/why-linkbait-is-not-the-evil-viper-you-think-it-is-and-how-to-use-it-to-gain-traffic/ Fri, 07 Mar 2014 22:30:00 +0000 Linkbait, while the name may sound bad or may even have some negative connotation in your mind, doesn't have to be negative at all. It can and should be a productive aspect of your Content Marketing strategy.

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]]> 2765 Content Marketing may be the most useless, impractical, non-measureable term in Marketing. https://www.thesocialmediahat.com/blog/content-marketing-may-be-the-most-useless-impractical-non-measureable-term-in-marketing/ Fri, 07 Feb 2014 21:00:00 +0000 Is Content Marketing a useless phrase? Is it impractical and non-measureable? Perhaps. But Mike Allton suggests that it's still an extremely valuable term, and here's why.

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]]> 2710 Blogging for Business: What’s Important in 2014 https://www.thesocialmediahat.com/blog/blogging-for-business-what-s-important-in-2014/ Mon, 06 Jan 2014 21:00:00 +0000 It’s 2014. Is your business’ blog older and wiser? Did you learn from your mistakes in 2013? What are you going to focus on in 2014 to make your business’ blog as effective and awesome as it can be? This article will give you the four lessons that I took from 2013, and I feel …

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]]> 2648 Is Ranking First on Google All That Matters? https://www.thesocialmediahat.com/blog/is-ranking-first-on-google-all-that-matters/ Wed, 18 Dec 2013 03:30:00 +0000 Let’s face it, when it comes to online marketing and improving search results, there’s one Holy Grail for businesses and marketers: Ranking #1 on a Google Search. Achieving that first organic result is what everyone hopes and dreams and works for. It’s the pinnacle of success, particularly for the SEO consultant. And there’s little doubt …

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]]> 2631 When You Should (And Shouldn’t) Use a WordPress Plugin https://www.thesocialmediahat.com/blog/when-you-should-and-shouldn-t-use-a-wordpress-plugin/ Tue, 22 Oct 2013 19:30:00 +0000 WordPress is easily the most widely-used and powerful blogging platform available, and a large part of its success is due to the wide array of plugins that are offered to those who use it. On the one hand, plugins can provide a great deal of functionality and can benefit your site in quite a few …

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]]> 2427 Google Authorship – are we there yet? https://www.thesocialmediahat.com/blog/google-authorship-are-we-there-yet/ Thu, 03 Oct 2013 21:00:00 +0000 Around and around we go. Google’s changed the rules again. In the last week we’ve been introduced to the new Hummingbird algorithm, and then John Mueller (Google Webmaster Tools Analyst) dropped this bomb: “Well, we don’t use Authorship for ranking.” Hold your horses and don’t jump to conclusions because this gets interesting. It all went …

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]]> 2353 A Surefire Marketing Strategy for Driving Website Traffic https://www.thesocialmediahat.com/blog/a-surefire-marketing-strategy-for-driving-website-traffic/ Wed, 25 Sep 2013 19:00:00 +0000 Website analytics is a Big Data gathering method that can give you an average 117 percent return on investment, or as much as 2,000 percent, according to International Data Corporation, a Massachussetts-based research firm. If you have a few minutes per day to devote to implementing an analytics-based marketing strategy, you can see revenue improvement …

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]]> 2334 Building a Natural Backlink Profile https://www.thesocialmediahat.com/blog/building-a-natural-backlink-profile/ Tue, 17 Sep 2013 22:00:00 +0000 For anyone that is building links or actively seeking out backlinks for their site, one of the most important things to keep in mind is the look of your backlink profile. The term backlink profile refers to the list of links that are pointing back to your site from external sources. It is important to …

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]]> 2294 Twitter and the new Social SEO. Is your business ready? https://www.thesocialmediahat.com/blog/twitter-and-the-new-social-seo-is-your-business-ready/ Thu, 07 Mar 2013 16:00:00 +0000 Twitter has announced an update to its mobile app that brings us some very interesting real-time enhancements to Twitter Search, along with several other improvements. This marks the beginning of Twitter’s implementation of weighted Tweets. According to the update: As you search you’ll see more topic and user suggestions for your query, based on what’s …

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]]> 1338 Understanding Search Behavior https://www.thesocialmediahat.com/blog/understanding-search-behavior/ Wed, 27 Feb 2013 21:30:00 +0000 http://box5519.temp.domains/~thesodm4/blog/understanding-search-behavior/ As a business trying to leverage the power of search engines and social media to drive interested readers and customers to our websites, it’s critical that we take the time to understand and test consumer search behavior. By search behavior, I’m talking about the process that a potential visitor will or must go through before …

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]]> 1294 How to Google-proof Your Website in Six Steps https://www.thesocialmediahat.com/blog/how-to-google-proof-your-website-in-six-steps/ Thu, 21 Feb 2013 23:15:00 +0000 Are you frightened of Pandas and Penguins? If your business and website was severely affected by Google’s algorithm changes in 2012, you might be. I have talked to numerous clients who have lamented how much their traffic dwindled as a direct result of those changes. Many have told me how they’re scared to do anything …

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]]> 1261 Co-citations are Critical for Business SEO https://www.thesocialmediahat.com/blog/co-citations-are-critical-for-business-seo/ Tue, 12 Feb 2013 00:22:53 +0000 For a long time, it was standard practice as part of any good SEO strategy to seek out links on other websites to your own. The ideal link was one where the text of the link included great keywords that related to your site and business. This use of keywords in link building is referred …

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